AI Automation

CRM & Opportunity Dashboard — Airtable + GoHighLevel

Airtable Developer & CRM Automation Specialist

Business summary
Operations automation • Remove manual work and increase operational reliability
  • Eliminated repetitive manual steps across the workflow
  • Faster response time and fewer missed handoffs
  • Error handling and edge-case coverage to reduce operational risk

What I built

Designed a complete CRM system using Airtable and GoHighLevel with automated pipelines, opportunity tracking, custom dashboard views, intake forms, and Slack notifications for the sales team. Airtable serves as the intelligence layer — with calculated fields, filtered views per rep, and automated status updates synced from GHL pipeline changes. Built multiple interfaces for different team roles (sales, management, ops). Integrated Slack alerts for high-value deal movement and stage changes.

Tech stack

AirtableGoHighLevel (GHL)CRM DevelopmentSlack IntegrationDashboard AutomationGoHighLevelGHLSlackCRM dashboardHubSpot